Launching a paid per click campaign is not as simple as paying an agency to do it or getting a member staff to simply spend a couple of hundred bucks on it and off they go.
Before you launch a PPC campaign there are certain aspects that you need to cover, we split this into 4 key areas:
- Required PPC settings for your websites
- Required settings for your Landing Pages to guarantee PPC campaign success
- Required assets and materials before you launch a PPC campaign
- How to monitor and track responses of your PPC campaign
This is a guide that will tell you exactly what to do at each of these 4 stages, if you follow them you will ensure that your campaign is successful and more importantly, trackable.