Most B2B marketers have an idea that writing about events they are hosting is a little different from their day to day workhorse emails, landing pages etc. But how can you be sure you've covered all the essentials in your B2B brand event communications plan?
We've created a checklist of items that should feature in communications about every B2B event, no matter what the event type. Some are channel specific, some apply across all your communications. Ready to see what's on our hit list?