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Sonia MolinaMon, Feb 28,2011< 1 min read

Reads of the Week - from controversial to ethical

Friday was a busy day at BrightBull HQ! But here are the top three stories that stood out for me from last week – a nice marketing pick and mix.

Controversial:

PHD’s Video Campaign – view it. Clever or patronising? Where do you stand?

Here’s our take on it – read our blog post.

Social Media Illustrated:

Brighten up your office with this cool illustration on the B2B Social Media Landscape

B2B is catching on and catching up!

Ethical:

Read about The People’s Supermarket and their grass roots success tactics. Could this be Retail Nirvana and what lessons can be learned for B2B marketers?

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