B2B Marketing Blog

B2B lagging behind on mobile email

eConsultancy shared some great statistics on email and mobile devices in a recent blog. They nicely drill down into industries and what stuck me were the figures on B2B - disappointing to see that B2B is one of the lowest for phone and tablet email opens/clicks.

Topics: B2B Marketing

Daily dose of Drama - Memorable PR

I had to share this brilliant piece of PR with you all – a nice way to end the working day!

B2B Inspiration - Thanks to Seth Godin

We’re real fans of Seth Godin’s blogs – so today we’re sharing the love:

Topics: B2B Marketing

Resilient B2B Events Industry - CEIR Results

The Center for Exhibition Industry Research (CEIR) have released their 2011 index results – it usually serves as a pretty good barometer for the overall B2B exhibitions/events industry – and it’s good to see some positive news for the industry this year, especially given all the economic doom and gloom.

Topics: B2B Marketing Event Marketing Conference Marketing